In the fast-paced world of post-production and creative content development, time is money-and so is infrastructure. Studios and creative teams often find themselves caught in a tangle of resource provisioning, user onboarding, storage setup, and machine access. It’s a landscape filled with manual processes, fragmented tools, and costly inefficiencies. Ortana’s Cubix platform and it’s Media Aware Workflow Engine (MAWE) cuts through this complexity with intelligent provisioning workflows that automate the heavy lifting and deliver precise control across the board.
At the heart of Cubix is its orchestration engine-built from the ground up to manage not just media workflows but entire production environments. Designed with modularity and scalability in mind, Cubix enables dynamic provisioning of users, projects, systems, and resources across both on-premise and cloud environments.
Through its configurable Taskflows and integrated project management widget, Cubix enables seamless creation and control of production projects. Whether initiating a job from within Cubix or syncing from third-party resource management systmes systems such as Freispace, farmerswife or CETA, project provisioning happens in minutes, not hours. As a project is created, Cubix automatically provisions:
• Storage across platforms like Avid NEXIS, LucidLink, and cloud storage (e.g., AWS S3)
• User access via Active Directory, Azure AD, or OKTA
• Accounts and folders in platforms like Frame.io and MediaShuttle
• Machine access via VDI tools like Leostream
This ensures all systems are available exactly when needed, streamlining the ramp-up process and reducing downtime.
Cubix embraces a ‘just-in-time’ provisioning model. By automatically launching resources such as virtual machines, user accounts, and edit storage only when required, it ensures maximum cost-efficiency and reduces unnecessary compute and power consumption. Whether it’s spinning up high-performance VMs in AWS or assigning cloud filespaces in LucidLink, Cubix does it with minimal manual intervention.
Cubix manages the entire lifecycle of a project-from initial setup to final close-out. When projects end, Cubix automates:
• Archiving or deletion of user accounts and storage allocations
• Retention-based media management (e.g., purging content after a specific time)
• Final project reports and cost summaries
• Secure deletion and audit logging to meet compliance standards
These built-in lifecycle features not only increase operational hygiene but also improve security by limiting unnecessary access and eliminating dormant accounts and resources.
With deep analytics and detailed tracking across all systems, Cubix enables project teams to monitor usage and performance in real time. Storage volumes, compute cycles, ingest metrics, and more can be captured for billing or optimisation. Frame and byte accurate reporting allows service providers to confidently bill clients without guesswork-automatically flagging overuse and triggering alerts to prevent bottlenecks.
By consolidating provisioning into one orchestrated platform, Cubix reduces human error, boosts project start-up speed, and eliminates the inefficiencies of over-provisioned or manually managed resources. For studios managing multiple clients or projects simultaneously, the operational and financial impact is significant. Furthermore, Cubix helps teams align with environmental goals by optimising compute and storage usage, reducing unnecessary energy consumption.
Whether you’re a busy post facility juggling tight deadlines or a corporate creative team working across distributed locations, Cubix turns provisioning into a strategic advantage. With its robust integrations, flexible automation, and real-time insights, it gives organisations the control, transparency, and agility needed to scale operations-without scaling cost or complexity.
Whether you’re deploying a complete platform to manage projects, users, and infrastructure through Yunify, Halo, or Appliances—or automating provisioning and lifecycle workflows across your systems with Connect—Ortana gives you the flexibility to scale operations your way: reducing overhead while maximising efficiency.
Too much time spent provisioning projects and resources?
Get projects up and running in minutes, not hours.
Use Cubix Connect to automate the provisioning of storage, user access, cloud resources, and creative tools. Remove manual setup, standardise environments, and ensure every project starts with the right resources in place—every time.
Want to control costs and scale infrastructure efficiently?
Optimise resources without sacrificing performance.
With Cubix Yunify, Halo, or Appliances, manage the full lifecycle of projects, users, and infrastructure. Track usage in real time, automate scale-up and scale-down, and ensure resources are only used when needed.