Marketing Communications
Powering Creativity with Control: How Cubix Transforms Media Management for Corporate and Creative Teams
Powering Creativity with Control: How Cubix Transforms Media Management for Corporate and Creative Teams
Whether it’s footage from events, branded campaign assets, social media clips, or podcast audio, today’s corporate content ecosystem is vast and fast-moving. Without the right tools, managing it becomes a bottleneck.
Cubix simplifies this landscape by acting as a centralised command hub. It indexes, manages, and retrieves media from anywhere, whether stored on-prem, in the cloud, or archived on LTO. Through a single, intuitive interface, users gain real-time access to every asset - even offline ones - without technical barriers or delays.
With over 165 API integrations, Cubix connects with the tools creatives already use - from Adobe Premiere Pro and DaVinci Resolve to Frame.io, LucidLink, AWS, Azure, and Iconik. This deep integration ensures content flows smoothly between platforms, eliminating versioning headaches and compatibility gaps.
The result? Teams can adopt new tools and evolve their workflows without worrying about vendor lock-in or system limitations.
Manual content handling - ingesting files, naming folders, syncing to cloud, tracking versions - slows teams down. Cubix introduces rule-based automation to ingest, tag, store, and archive content automatically. It intelligently manages storage tiers, syncs media across environments, and executes workflows end-to-end without requiring constant oversight.
This automation keeps creative teams focused on output rather than operations and eliminates avoidable errors along the way.
Finding the right asset quickly is essential, and that’s where Cubix’s AI metadata enrichment comes in. With over 25 integrated AI engines, Cubix enables timecode-level search through facial recognition, speech-to-text transcription, object detection, and more.
Need to find a CEO keynote shot in Paris from five years ago? With AI-enriched metadata and timeline visualisation, Cubix surfaces the right content in seconds, even if the user doesn’t know when or where it was filmed.
Every team works differently, and Cubix is built to accommodate that. From fully automated workflows to approval gates and manual checkpoints, teams can customise workflows to suit production timelines, brand compliance, or collaboration needs.
Whether publishing a social campaign or preparing a product launch video, Cubix ensures smooth coordination without compromising control.
Cubix enables content to be delivered seamlessly to multiple destinations - social platforms, cloud storage, CDNs, or internal stakeholders - using secure, integrated delivery pipelines. API-driven automation replaces manual transfers, ensuring faster turnaround, fewer errors, and consistent formatting across all channels.
Cubix supports just-in-time provisioning for cloud services - spinning up resources only when needed, and scaling down automatically to reduce cost. Its byte-level tracking provides detailed usage reporting, supporting precise budgeting.
Additionally, Cubix tracks the carbon impact of media workflows and integrates with greener storage options, helping teams meet their environmental commitments alongside financial targets.
Corporate media departments, brand agencies, and in-house creative teams are managing more content than ever before - across more platforms, tools, and locations. Cubix, Ortana Media Group’s media aware orchestration and asset management platform, delivers a unified solution that simplifies media operations, enhances discoverability, and automates the heavy lifting - freeing creatives to focus on what matters most: storytelling and brand impact.
Whether you’re looking to manage and scale your media operations with a complete platform through Yunify or Halo—or want to connect your creative tools and automate workflows with Connect—Ortana gives you the flexibility to work your way: simplifying media management while accelerating creative output.
Too many tools slowing down your creative workflows?
Bring your tools, teams, and content into sync.
Use Cubix Connect to integrate creative platforms, storage, and workflows into a single automated pipeline. Eliminate manual handoffs, reduce versioning issues, and ensure content flows seamlessly from creation through to delivery.